File:ChoiceCardLogo.svg

This is a logo owned by Citicorp for Choice (credit card). It is a historical logo. Its historical usage is as follows: Logo introduced 1984, discontinued sometime after 1987, logo (not brand) registry expired 2005.. Further details: Logo of the Citibank Choice credit card, withdrawn in 1987 and used as a brand for other cards thereafter. Logo trademark abandoned in 2005. White space trimmed and slight fax artefacts in U.S. Trademark Registry cleaned up.

The logo is from the http://tess2.uspto.gov/ website. U.S. Trademark Registry

Choice (credit card)

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The image is used to identify the brand Choice (credit card), a subject of public interest. The significance of the logo is to help the reader identify the brand, assure the readers that they have reached the right article containing critical commentary about the brand, and illustrate the nature of the brand in a way that words alone could not convey. There is commentary in the article about the logo itself as follows: "Article discusses failed introduction of separate credit card brand and system as rival to Mastercard and Visa. Identifier logo necessary for card use recognition."

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Use of the logo in the article complies with Wikipedia non-free content policy, logo guidelines, and fair use under United States copyright law as described above.