La FM
| Broadcast area | Bogotá and central Colombia |
|---|---|
| Branding | HJMO |
| Frequency | 94.9 MHz |
| Format | News / talk / pop |
| Owner | RCN Radio |
| Website | http://www.lafm.com.co/ |
La FM is a Colombian news/talk/pop music radio station, founded in July 1996[1] by RCN Radio. Until the mid-2000s (decade), it was a news/talk/adult contemporary station.
In Bogotá, it replaced tropical station Rumba Estéreo in order to bring Julio Sánchez Cristo to host its then brand-new morning show from Caracol Radio's Caracol Estéreo.[2] After Sánchez Cristo went back to Caracol, at the time owned by Spanish group PRISA,[3] in 2003, television journalist Claudia Gurisatti became La FM presenter until 2007. As of 2011, Vicky Dávila is the main host of the Noticiero de La FM.
References
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